Chill

March 5, 2012                                                                      return to JayVee Media Link by Jeanine Vecchiarelli

There’s a new platform on the horizon.  With all the buzz about Pinterest, one could easily miss it.  It’s about a month old, but it has already racked up impressive numbers: 500,000 visitors, with 4,000 daily shares.   Meet….Chill.

ChillChill is basically the video answer to Pinterest.  The layout is virtually identical, and it operates pretty much the same way.  Pinterest does allow pinning of videos, but it is essentially for pictures.  In contrast, Chill is a dedicated video site.

Now, with big platforms like You Tube and Vimeo, who needs another video site?  According to its Los Angeles based developers, Chill is much more functional for faster, more direct user to user shares than those bigger platforms are.  It’s also much simpler to use:  log in via your Facebook profile; find a video you like and post it to your account.  You can easily post a comment, or one of a series of emoticons to show how you feel about it.  You can also see who else has viewed it.  And of course, you can share the video with Facebook and Twitter accounts.

You can find just about anything on Chill. Presently, the main thrust appears to be personal, fun-for-posting videos.  Considering that video marketing is exceptionally big this year, though, I believe Chill is going to prove indispensible for wide exposure – especially if it continues growing at the rate it is currently showing.

Will you give Chill a try? Or do you think it’s a redundant platform?  Please share your thoughts in the comments section below!

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2 thoughts on “Chill

  1. Thanks for your input, Gordon! I recently opened a Chill account to give it a whirl. It has a Pinterest feel, and is relatively easy to use. I have some clients who use a lot of video for their marketing, and at least one who actually sells videos. I believe Chill has good potential for them. And I always like to test drive a new platform before recommending/setting one up for a client.

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